Customer ACQUISITION
Cocolab - San FRANCISCO, CA 

 

 

Cocolab is looking for a savvy, analytical, creative, and results-oriented individual to help acquire new customers for Cocofloss. Our Customer Acquisition Associate will own the execution of marketing and advertising across online and offline channels including Facebook, YouTube, Google, Snapchat, AdRoll, and direct mail. This person will be responsible for designing and executing campaigns alongside our creative team, and rigorously measuring and optimizing our return on spend. Our Associate will work very closely with the co-founders of the company.

 

About Our Company:

We are on a mission to make the world more beautiful with healthier smiles. We aim to inspire people to take amazing care of their smiles by creating experiences everyone loves. We believe flossing should be crave-worthy, rewarding, and fun. Come build the floss movement with us!  

 

Responsibilities:

  • Evaluate online and offline customer acquisition opportunities
  • Design and execute ads for distribution across channels
  • Run A/B tests to optimize ad performance
  • Obsessively measure ad performance and KPIs
  • Measure payback periods for each channel; set, and beat payback targets
  • Design, execute and optimize sampling programs

 

Qualifications:

  • BA/BS

  • 2+ years experience at a startup, in data analytics, marketing, finance, or consulting

  • Expertise with spreadsheets, SQL is a big plus

  • Familiarity with attribution analysis

  • Positive attitude, humility, incredible work ethic, and commitment to continuous improvement

 

You:

  • are kind, competitive, and results-oriented

  • are obsessed with great brands

  • are committed to measurable outcomes

  • love data

  • have a creative streak

 

Job Type:

  • Full-time

 

If you are interested:

  • Please submit your resume and a cover letter to team@cocofloss.com. Please indicate your career goals and how this role fits into your career roadmap.

 

Thanks for your interest in driving the floss movement! We will read your application very thoroughly. However, we are unable to follow-up with each and every applicant.